DONE DEAL:Coco Gauff Signs Extension Contract of $ 29.5million with Longtime Sponsor New Balance

brand will launch a new colorway called the Coco CG1 All in the Family Thursday, November 3rd, 2022 just ahead of the WTA Finals where she will be the youngest player in the tournament.

“When working with Coco on this colorway we discussed the powerful properties found in crystals and how they are used to celebrate new beginnings,” says Cordell Jordan New Balance Footwear Designer. “The dark green and red found in the All in the Family colorway represent her heart and root chakras which stands for the vision and passion she has on and off the court, all while keeping her grounded and humble through it all.”

“I couldn’t ask for a more committed team that is forward-thinking in their approach and match my love for the game with their passion for quality and creativity. New Balance has supported me since my junior tennis years and

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