In a historic moment for women’s sports and philanthropy, Indiana Fever forward Chloe Bibby has secured a groundbreaking $100 million endorsement deal with former Indiana Governor and Purdue University President Mitch Daniels.
The unprecedented partnership marks one of the largest endorsement deals in WNBA history, elevating Bibby not just as an elite athlete but also as a rising force in social impact and community leadership.
A Monumental Investment in Youth and Community
In a remarkable show of generosity, Mitch Daniels has pledged to allocate a staggering $50 million of the deal toward transformative community initiatives:
- $40 million will go to the Boys & Girls Clubs of America, supporting youth development, after-school programs, and sports mentorships nationwide.
- An additional $10 million has been earmarked for a leading orphanage home in Indiana, aiming to expand housing, educational opportunities, and mental health resources for orphaned and vulnerable children.
Chloe Bibby: From WNBA Standout to Cultural Icon
Chloe Bibby, the 6’1” Australian forward known for her toughness, charisma, and leadership on and off the court, has rapidly become a fan favorite since joining the Indiana Fever. With her powerful presence, international flair, and growing popularity, Bibby has transcended the sport, now becoming a beacon of hope and inspiration for young athletes around the world.
“This is more than a deal. This is a movement,” Bibby said during the press conference in downtown Indianapolis. “I’m incredibly grateful to Mitch Daniels for believing in my vision — not just for basketball, but for the future of our communities.”
Mitch Daniels Praises Bibby’s Leadership
Daniels, a long-time advocate for education and community engagement, called Bibby a “once-in-a-generation leader.”
“Chloe represents everything we want our youth to aspire to — strength, humility, service, and excellence. This partnership is about more than branding. It’s about building a legacy.”
WNBA Milestone
This deal signals a turning point for the WNBA, as more major investors and corporate partners recognize the league’s influence, star power, and cultural relevance. Chloe Bibby’s deal now stands alongside some of the highest-paying endorsements in women’s sports history, setting a new benchmark for equity and visibility.
Looking Ahead
With the new financial power and public platform, Bibby plans to launch a series of basketball clinics and mentorship programs across Indiana and her native Australia, as well as continue working with youth advocacy groups.
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