GMHBA Stadium was buzzing with emotion and anticipation today as the Geelong Cats sent shockwaves through the AFL community with a major announcement involving club icon Joel Selwood.
In an official message released by the Board of the Geelong Cats, delivered through club president Grant McCabe, fans, players, and the wider football community were informed of a landmark decision made in collaboration with head coach Chris Scott.
📢 Joel Selwood has been appointed the new Director of Football & Leadership at the Geelong Cats.
The announcement was made earlier today by Chris Scott, who praised Selwood’s unmatched leadership, football intelligence, and lifelong commitment to the club.
> “Joel embodies everything this football club stands for,” Scott said. “His influence goes far beyond what he achieved on the field. This is a natural next step.”
Selwood, who retired at the end of the 2022 season after captaining the Cats to a premiership in his final year, returns to the heart of the club in a role that will see him mentor players, shape football strategy, and help guide the next generation of Cats leaders.
President Grant McCabe described the appointment as “a powerful statement of continuity, culture, and belief in Geelong’s future.”
Fans gathered outside GMHBA Stadium shortly after the news broke, many wearing Selwood’s No.14 guernsey, celebrating the return of a man widely regarded as the greatest captain in club history.
This move signals a strong commitment by Geelong to protect its winning culture — keeping legends involved, values strong, and standards elite.
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